Portfolio

CLICK to experience each piece of work

Welcome! This is a curated collection of my writing work where clarity meets creativity. Whether you’re looking for website copy that connects, LinkedIn profiles that truly represent you, or thought leadership pieces that build authority, you’ll find examples that showcase how I help brands and individuals tell their stories with impact.

Here’s what you’ll find:

  • Website Writing: Full websites and key pages crafted to clearly and confidently communicate your brand’s message.
  • Custom Projects: Unique, tailored work—from LinkedIn profiles and bios to testimonials and founder letters—that meets specific client needs.
  • Thought Leadership: Blogs, newsletters, and articles designed to position you as a trusted expert in your field.

     

Feel free to browse around, and if you have a project that’s a little different, I’m always happy to chat about how we can make your story stand out.

Website Examples:

PDF booklet says what to do when a loved one dies.
Website hero says navigating the landscape together.

Blog Examples:

Newsletter Examples:

Newsletters don’t have to be boring—or one-size-fits-all. The trick is knowing who you’re talking to, what you want them to do, and how to make them actually want to read it. Over the years, I’ve written newsletters that help professionals show up as thought leaders, explain complicated ideas without making your eyes glaze over, and keep clients coming back because they actually like what you’re sending.

Here’s a taste of the different flavors I write, along with real-world examples to show you how each style works:

Thought Leadership & Personal Branding (LinkedIn Newsletter)

A LinkedIn newsletter is more than a post—it’s a conversation starter. These pieces are designed to showcase expertise, spark engagement, and keep a professional network coming back for more.
For example: check out Gina Abudi’s People Drive Change newsletter on LinkedIn.


Technical & Educational Writing (Technical Newsletter)

When content gets complex, clarity is everything. These newsletters translate technical details into accessible, engaging pieces that inform readers without overwhelming them.
For example: here’s a technical newsletter created for IMA Insurance.


Client Engagement & Retention (Service-Provider Newsletter)

For service providers, newsletters are all about connection. These examples highlight services, share useful insights, and keep clients feeling informed, supported, and valued.
For example: newsletter created for AcuBoston (link coming soon).

 

Curious how a newsletter could work magic for your brand? Let’s figure it out together.